Kraya Ltd.
1 Miller Row

+44 (0)131 240 0350 Ident



Party Poker


Party Poker Racing (PPR) was developed to bring together the on-line poker and racing community. PPR also encompases a live network for motor sport activities from up to date news, live broadcasting, blogging and interviews. The overall goal of PPR is to support young driver programs offering successful drivers the chance to develop their skills and ability through the ranks of motor sports with an overall goal to progress to the Formula 1 championships via the Euro 3000 racing series program.

What We Did

PPR approached krayamotion as they required a short ident to introduce the online live racing feature on their website.  Formula motor racing is associated with style, glamour and excitement so krayamotion's CGI and Animation team created a 3D animated ident to reflect these qualities.


A short but sweet 3D animated ident that set the tone for the racing show and directed more traffic to the website.